That’s what she said

Archive for June, 2008

20 Jun, 2008

Word of mouth marketing at the Dog Park

Posted by: x10 In: Life| Marketing

Today I watched in awe as the most beautiful golden retriever frolicked.  Of course I had to ask where the pooch was groomed so I asked the owner.
“We don’t get him groomed, we use the Defurminator.”
“The Defurminator?”
“Yah, it’s amazing.  It totally pulls out his undercoat and there is so much less shedding. I think it’s [...]

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15 Jun, 2008

In-house CMS vs. Open Source CMS

Posted by: x10 In: Open Source

Developing a custom CMS for your clients may provide them with less value than you think. Going open source can open up a whole support community for your client and provide constant improvements to the software.

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Today Matt Good questioned whether or not he’ll continue after show signings and meeting fans after his shows.  Kinda makes me feel weird considering I was actually there and met him in person… I’m like… was it me??

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08 Jun, 2008

Kijiji and me me

Posted by: x10 In: Usability

Kijiji is the Canadian Craigslist. It’s got a great look and a lot of use, but this article will look at its flaws and its benefits from my experience using it as a seller/buyer and as a web developer.

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I love it when someone asks for my design opinion, but I was definitely not expecting it from a moving company!

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02 Jun, 2008

One Percenters

Posted by: x10 In: Marketing

It may surprise you that only 1 percent of people contribute to online communities or write comments on blogs. Sometimes it just seems daunting to write your own blog or to comment. In Citizen Marketing, the authors explain why so few do all the work.

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01 Jun, 2008

Keep your current users in the loop

Posted by: x10 In: Marketing

When you’re re-designing your site it’s exciting for you because you get a fresh start and a way to “edit” your current web presence.  Just don’t forget all the people who regularly visit your site - try to convey the excitement to them as well by involving them in the redesign process.

Raise the excitement - post news right when [...]

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